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To raise awareness among as many people as possible about coral bleaching, the Coral Gardeners nonprofit enlisted the help of the superhero most concerned with the cause.

To mark the release of Aquaman 2, Warner Bros surprised fans with an exclusive trailer whose colors gradually faded away, ending in black and white. To restore the original colors, just like the ocean’s coral reefs, people were then invited to visit a donation platform, where they could receive the film in its original version while supporting the NGO’s actions.